BRIGAMAIBCC Business Competition

Shaping the Future of Business Leaders

BRI Gadjah Mada Business Case Competition is a manifestation of Gadjah Mada University's (UGM) mission to prepare Indonesian leaders in the digital era.

This competition is one of BRI and UGM's collaborative efforts to provide a place for learning and mentoring by the nation's best leaders in the business field of Indonesia.

Our mission is to empower students and organizations through innovation, collaboration, and sustainable excellence.

• MSME Innovation: Inspire S1 & S2 students internationally to develop innovative MSME solutions
• Global Network: Build a global network connecting students with professionals and MSME practitioners
• Exclusive Opportunities at BRI: Unlock exclusive opportunities through internship, scholarship, or early recruitment programs at BRI
• Sustainable Business: Promote sustainable business practices and support MSME development
• Impactful Ideas: Collaborate to create impactful ideas to be implemented in the realm of inclusive economy

Choose Your Category

Two competition categories are available based on your education level, each with unique and challenging business cases.

• Undergraduate Student (S1): Showcase your best analytical skills through a prestigious international business case competition designed for undergraduate students globally. Compete through Pre-Competition, IBCC I, and IBCC II Final.
• Graduate Student (S2): Prove your business strategy expertise at the postgraduate level. Compete through Pre-Competition, IBCC I, and IBCC II Final for prestigious awards with Bank Rakyat Indonesia.

Timeline Activities

Since its inception, BRI GAMA has evolved into a premier platform for competitive business thinking. Each year brings new challenges, new winners, and new standards of excellence.

Open Registration

International-level outreach and registration period for prospective participants.

• Official Letter of Invitation distribution to universities
• Strategic content publication highlighting BRI, Kafegama, and the Business Case Competition
• Dedicated Participants Q&A (Customer Service Mode)
• "Road to BRI GAMA IBCC 2026" campaign through three Live Instagram sessions
• Close Registration

Opening Ceremony

The official hybrid launch of BRI GAMA IBCC 2026.

• Opening remarks from BRI executives and strategic partners
• Keynote session on business transformation and innovation
• Thematic talk show on Business Case Competition insights
• Official briefing on competition structure and mechanics

Pre-Competition Stage

The preliminary selection phase designed to identify teams with strong analytical capabilities and strategic problem-solving skills.

• Publishing Pre-Competition Challenge
• Submission period for paper and video presentation
• Paper: max 10 pages, A4, Times New Roman 12, spacing 1.15
• Video: max 10 minutes, creative presentation
• Announcement of Pre-Competition Result

IBCC 1

An advanced round focused on in-depth strategic analysis and solution development based on real business cases.

• Publishing IBCC-1 Case
• Submission period
• Judging session
• Announcement of IBCC-1 Result

IBCC 2 – Grand Final Stage

The final stage bringing together top teams to present strategic solutions before a distinguished panel of judges.

• Business Case Challenge II-Final: Case Publication
• Submission period
• Company Visit / Cultural Day
• Announcement of the Winner of BRI-GAMA International IBCC 2026