P&G CEO Challenge 2022

February 21, 2022

Opportunity begins:

May 24, 2022

Opportunity ends:

May 26, 2022

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Location (s):

  • Online


We welcome you to the P&G CEO Challenge: A competition which will test your aptitude for business strategy and real-life problem-solving. If you've been eager to demonstrate your ingenuity and intelligence beyond your campus, this is the chance to make an impression on a global scale.


Prepare to compete with teams from around the world to see who is most fit to be the next CEO of P&G. Top students will ascend to the Global Final and win the opportunity to meet P&G CEO David Taylor. First, prepare to showcase your ability to think critically about leading a brand. Best of luck!

The CEO Challenge is designed to test your skills predominantly through real business case study but also design thinking and business simulation depending on how far you reach in the competition. Participating in CEO Challenge does not automatically apply you to a job at P&G or indeed obligate you to apply. However, we highly encourage you to explore our careers website at www.pgcareers.com to discover job opportunities that may match your interests.

The online case study will be presented in English. If you advance to the national stage of the competition some of this may take place in local language however you will be asked to prepare your presentation and present your findings in English. Regional and Global finals will be held fully in English.



Opportunity is About:


Candidates should be from:

Description of Ideal Candidate:

Can anyone participate in the CEO Challenge?

Yes, any active student studying towards a Bachelor or Master's degree or recent graduates from the prior academic year can form a team to participate. Teams must have 3 members. Active employees and interns at P&G cannot participate. Please note, due to local restrictions participants from Italy, Spain and Portugal will participate in the online stage of the competition as individuals. Following this, those successful to be invited to the next stage of the competition will be formed into teams of 3 prior to the stage starting.

If the challenge has closed for your region, you will not be able to start the challenge. See Key Dates & FAQ for more information.


Deadline: February 21, 2022

Program Starts: May 24, 2022

Program Ends: May 26, 2022

Cost/funding for participants:


  • Compete in the exciting virtual rounds against the best in your region to win a place in our Virtual Global Final in May 2022.
  • Meet students from around the world and network with leaders from P&G
  • Official winners will be invited to Signal where you will join executives, founders, and industry disruptors at our most exciting event of the year as well as the opportunity to meet P&G CEO David Taylor!

Is there a participation cost?

Participation in the CEO Challenge is free.

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